A long, long time ago there were static websites – websites which didn’t change very often – and when they needed updating you had to go to the computer wizz to do it for you. Often making a chage to the actual look and layout meant changing many hundreds of pages. It was hard to keep track of and keep things up to date – say for example a change phone number on every page.
Then came along blogging – the idea that you could update your own online web log (ie blog) without needing to be an expert or even know what html or css code was. You could write your online personal diary – it caught on – and blogging was born!
So the idea evolved that blogs were entirely different from websites – that a blog had to be updated frequently and a successful blog had lots of comments and interaction with visitors.
Well that is what a blog was originally – but blogs have become a whole lot more sophisticated – and all because WordPress is a very, very successful piece of software. WordPress is free – its developed by enthusiasts and given away for free WordPress does something very important – it separates the look of a page from the content. WordPress is a platform that developers and designers can use to develop an infinite number of different looks and functionality of WordPress sites. Called themes – there are specialised WordPress themes which will turn your website into a real estate listing site, an e-book selling site, or a newspaper – if you can imagine a style of website its probably been done in WordPress already.
Lets take the current front page of this website as an example:
Now using this particular theme – I can vary the look without changing themes – so I could have something like this for example with a couple of clicks of a button or two:
Its the theme which gives this particular site a static front page – as opposed to the standard look of the most recent posts running down the page. The popular “magazine style themes mean that breaking news sites can have rapidly updating stories showing near the top of the page, other designs give the front page a completely static look.
You can run a website on a blogging platform such as WordPress and you can use WordPress to develop a static website. The choice is yours – and the casual visitor to your site won’t even know that you are running WordPress. Either way you can use your website to make residual income – but that’s the next post!